Energy Storage Market Analysis

The Energy Storage Market Analysis is a desk based study that identifies business model opportunities within a specific market. Fractal has helped many successful renewable energy developers transition into the energy storage market. This analysis will help you create a go-to-market strategy and align your supply chain and project financing for a given market.


The project deliverables for the Energy Storage Market Analysis includes progress reports and a comprehensive final report containing:

Market Mechanics and Data Summary

  • Relevant Applications and Revenue Streams
  • Barriers, Limitations and Challenges
  • Resource Registration Options and Requirements
  • Impact of Resource Registration, Sizing and POI

Business Model Technical Design and Analysis

  • Battery Profile (Energy, SOC and/or DOD)
  • Sizing vs. Performance Summary
  • Performance (RTE, Cycle Life, Calendar Life)
  • Seasonal Dispatch Models
  • System Sizing, Chemistry Selection, POI and Registration Requirements
  • Degradation and Augmentation Schedule
  • Visualization of Business Model (Duty Cycle)

Business Model Project Economics and Optimization

  • Application Requirements and Valuation
  • Description of Operational Concerns
  • Annual System Capacity and Delivered Energy Projections
  • Parameter and Assumption Explanation
  • Proforma and Financial Metrics (IRR, NPV, Payback)
  • Monetizable and Nonmonetizable Benefits
  • Optimized Use of ITC and Incentives
  • Optimization of Business Models and System Configuration
  • Optimization of Dispatch, BOL Sizing, Chemistry and Augmentation Schedule
  • Business Model Capital Outlay (CAPEX / OPEX)
  • Description of Nearly Viable Business Models with Path to Feasibility
  • Description of Nearly Viable Business Models with Path to Feasibility

Additional Deliverables

  • Weekly Education Tracks
  • Business Model SLD and Conceptual Layouts
  • Technology Overview / Comparison (Optional)
  • Fractal Financial & Technical Models (Optional)